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Armin Strom opens its first Pop-Up Store in Zurich

Armin Strom is opening its first pop-up store in the heart of Zurich’s Old Town.

Armin Strom first Pop-Up Store in Zurich

Watch collectors and lovers of independent watchmaking will certainly appreciate the possibility to experience their amazing mechanical timepieces while visiting Switzerland’s largest city.

Commenting the move, founder Serge Michel said: “Zurich is a cosmopolitan city and home to one of the most dynamic watch retail markets in Switzerland. Having a physical presence in the city helps us to successfully manage the increasingly crucial fusion of the online and offline worlds.”

Armin Strom first Pop-Up Store in Zurich

“Being able to meet our customers in person is of great importance to us,” added co-founder Claude Greisler. "Thanks to this pop-up store we don’t miss out on exclusive experiences and being able to interact and talk with other people who are genuinely interested in the beauty of things and have a passion for detail, which is something we love. That is why we decided to open an Armin Storm pop-up store in Zurich.”

Armin Strom first Pop-Up Store in Zurich

Armin Strom invites watch enthusiasts to take a first-hand look at all of their products, including the new timepieces of the recently launched System 78 collection, the Gravity Equal Force and the Lady Beat. arminstrom.com





Armin Strom Pop-Up Store
Strehlgasse 20
8001 Zurich

Opening hours:
Wednesday – Friday: 11:00 -19:00
Saturday: 10:00 – 17:00


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Time and Watches | The watch blog: Armin Strom opens its first Pop-Up Store in Zurich
Armin Strom opens its first Pop-Up Store in Zurich
Armin Strom is opening its first pop-up store in the middle of Zurich’s Old Town.
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