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The Baume brand joins Baume & Mercier

In 2018, Richemont announced the creation of a new watch brand called Baume operating as a sub-brand of Baume & Mercier with separate management and design team (you can read about it here).

Since it was created, Baume has been driven by a strong commitment to design and social responsibility, offering its clients the full personalisation of watches, a principally online distribution, and the use of innovative materials that enter into the circular economy.

After two years of development, Baume is now joining Baume & Mercier.

Baume joins Baume & Mercier

From now on, Baume will be presented as a Baume & Mercier watch collection enjoying the "Swiss Made" label and produced at the Baume & Mercier workshops located in Les Brenets, in the Swiss Jura.

The alliance will benefit both, enabling the Baume project to develop more quickly while offering Baume & Mercier the benefit of the expertise of the young brand on the key subjects of innovation and eco-responsibility.

Baume & Mercier will continue to operate a customer service to provide assistance to anyone who has purchased a Baume watch over the last two years. baume-et-mercier.com

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Time and Watches | The watch blog: The Baume brand joins Baume & Mercier
The Baume brand joins Baume & Mercier
After two years of development, Baume is now joining Baume & Mercier. From now on, Baume will be presented as a Baume & Mercier watch collection enjoying the "Swiss Made" label and produced at the Baume & Mercier workshops located in Les Brenets, in the Swiss Jura.
https://1.bp.blogspot.com/-hKF8K7CRrus/XuJRgh40RXI/AAAAAAAApk4/hjrcUBlWZekHWRSoR55DYgbLEmaNrDRDQCLcBGAsYHQ/s640/Baume-joins-Baume-et-Mercier.jpg
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Time and Watches | The watch blog
https://www.timeandwatches.com/2020/06/the-baume-brand-joins-baume-mercier.html
https://www.timeandwatches.com/
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https://www.timeandwatches.com/2020/06/the-baume-brand-joins-baume-mercier.html
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