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Swatch Group: key figures 2018

Swatch Group: key figures 2018
With its 18 brands, the Swatch Group is present in all segments, and is a fully verticalized company, from production and distribution to its own worldwide retail network, including e-commerce.


In 2018, the Group net sales increased by 6.1% to CHF 8,475 million at current exchange rates (+5.7% at constant rates).

Operating result increased by 15.2% to CHF 1,154 million. Operating margin increased from 12.5% in the previous year to 13.6%.

Net income increased by 14.8% to CHF 867 million, with a net margin of 10.2% (previous year: 9.5%).

During the 2018 financial year, the strongest sales growth was realized by the prestige and luxury range, particularly by the brands Blancpain, Omega and Longines, despite the high level of back orders caused by capacity bottlenecks in the Habillage sector (case, dial, hands, etc.). These amounted to a triple-digit million figure. The volume brands of the middle and basic price range performed well.

High growth rates were achieved again in Asia, both in wholesale and in the Group’s own retail including e-commerce, although a downturn in demand occurred in the last three months of the year, particularly in wholesale. Further clear market share gains were achieved in Japan. Sales in North America developed very positively, including the last three months of the year.

Conversely, Europe displayed a mixed picture. Countries such as Great Britain and Switzerland increased their sales, while other countries such as France were very weak, especially at the end of the year, for the known reasons. Russia showed a strong upward trend in local currency. E-commerce grew strongly in the middle and basic segment, but varied from region to region. Major opportunities exist in this distribution channel in 2019, particularly for Swatch and Tissot.

In the year under review, the Group created over 1,700 new jobs. The largest build up was made in the production sector in Switzerland, with over 1,300 new jobs. The worldwide workforce at the end of December 2018 was approximately 37,100 employees, of which more than 18,000 in Switzerland where the Swatch Group is the largest industrial employer.

The Swatch Group anticipates healthy growth in 2019, despite the strong comparison basis in the first half of 2018. Demand is good and production problems and bottlenecks, particularly in the Habillage sector, will be resolved in the first semester. Further expansion of e-commerce, mainly in the middle and basic range, will open additional possibilities.

In the future all mechanical watches for Swatch Group brands will feature antimagnetic properties, either with the silicon balance spring or the Nivachron balance spring, both patented inventions. This means a substantial quality improvement in terms of precision and reliability which will be backed up by a longer guarantee period. swatchgroup.com

COMMENTS

Name

A. Lange & Sohne,142,Accutron,1,AkriviA,10,Alain Silberstein,4,alarm,18,Alpina,18,Andersen Geneve,2,Andersmann,2,Andreas Strehler,5,Angelus,6,annual calendar,43,Anonimo,15,Anthony de Haas,1,Antiquorum,4,Antoine Martin,2,Antoine Preziuso,1,Apple,2,Apple Watch,2,Aquadive,2,Aquastar,1,Armin Strom,80,Arnold and Son,27,Artime,1,Astarwatch,1,Atelier de Chronometrie,1,Ateliers deMonaco,2,Atmos,1,Auctions,93,Audemars Piguet,97,Autodromo,1,automaton,2,BA111OD,1,Ball Watch,1,Bamford,2,Baselword 2022,1,Baselworld,8,BaselWorld 2013,50,BaselWorld 2014,53,Baselworld 2015,69,Baselworld 2016,27,Baselworld 2017,64,Baselworld 2018,75,Baselworld 2019,41,Baselworld 2020,2,Baume,4,Baume & Mercier,17,Baume et Mercier,71,Beaubleu,1,Bell & Ross,41,Bernhard Lederer,4,Bernhard Zwinz,1,bespoke,1,Blancpain,98,blue dial,3,Bonhams,2,Bovet,14,Brands histories,1,Breguet,127,Breitling,74,Bremont,1,Bremont Watch Company,4,Breva,2,bronze,28,Bücherei,1,Bucherer,1,Bulgari,121,Bulova,2,Burberry,1,C3H5N3O9,1,carbon,4,carillon,4,Carl F. Bucherer,4,Carl Suchy,1,Carrera,19,Cartier,49,ceramic,22,Certina,13,Chanel,5,Chaumet,3,chiming hour,14,Chopard,42,Christiaan van der Klaauw,1,Christie's,9,Christophe Claret,5,Christopher Ward,15,chronograph,779,chronometer,41,Chronoswiss,6,Cimier,1,Citizen,4,co-axial,1,column-wheel,9,complete calendar,29,complications,90,concept watch,5,Concord,1,constant-force,39,Corum,18,Credor,2,CSEM,1,Cuervo y Sobrinos,1,Cyrus,34,Czapek,8,Dan Niederer,1,Davosa,1,Daytona,8,De Bethune,28,de Grisogono,3,dead seconds,21,Delma,2,detent escapement,4,DeWitt,9,digital display,1,dive watches,94,diving,8,diving watches,413,double regulator,3,Doxa,39,drei,1,dress watches,529,dual time,107,Ebel,2,Eberhard,35,Edouard Koehn,7,Edox,6,El Primero,42,Emile Chouriet,1,Emmanuel Bouchet,1,Emmanuel Breguet,1,enamel dial,14,enamelling,16,Equation of time,9,ETA,1,Eterna,18,exhibitions,1,F.P.Journe,40,Faberge,2,factory tours,3,Favre-Leuba,1,feature article,91,features,126,Felipe Pikullik,2,Ferdinand Berthoud,8,flyback,63,Fondation de la Haute Horlogerie,1,Formex,1,Fortis,9,Franc Vila Founder,1,Franck Muller,8,Frederic Jouvenot,1,Frederique Constant,19,Furlan Marri,1,FVF,1,Gallet,1,Garrick,1,Geneva Watchmaking Grand Prix,8,Georg Jensen,1,George Daniels,4,Gerald Charles,2,Gerald Genta,13,Girard-Perregaux,48,Glashuette,19,Glashuette Original,93,Glashütte,33,Glashütte Original,126,Glycine,4,GMT,137,GoS,1,GoS Watches,1,GPHG,21,GPHG 2020,3,GPHG 2021,3,GPHG 2022,3,GPHG 2023,3,GPHG 2024,1,GPHG2019,1,Graham,6,Grand Feu,6,Grand Prix d’Horlogerie de Geneve,16,Grand Seiko,36,Grande Complication,28,Grande Sonnerie,9,Greubel Forsey,38,greubelforsey,1,Gronefeld,10,Grönefeld,8,Grossmann,3,guilloché,8,H. Moser and Cie,51,H20 Watch,1,Habring,10,Habring2,11,Hajime Asaoka,2,Hallmark of Geneva,2,Hamilton,38,hands-on,131,Hanhart,20,Harry Winston,11,Hautlence,6,Hermes,26,Heuer,2,high jewellery,2,high-frequency,5,Hublot,64,Hybris Artistica,1,Hydro Mechanical Horologists,7,HYT Watches,16,Icon,1,In pictures,18,independent watchmaker,39,industry news,242,interview,8,Interviews,8,IWC,173,Jacques Bianchi,1,Jaeger-LeCoultre,128,Jaquet Droz,58,Jean-Francois Mojon,1,Jean-Marc Pontroué,1,JeanRichard,3,jumping hours,38,Junghans,12,Kaj Korpela,1,Kari Voutilainen,11,Kenissi,1,Kollokium,1,Korpela,1,Krayon,4,Kudoke,6,Kurono,2,L.Leroy,1,L'Epee 1839,2,Labails,1,Ladies watches,195,Lang & Heyne,4,Lang 1943,1,Lange,53,large date,3,Laurent Ferrier,25,Laureus,2,Le Garde Temps,1,Lederer Watches,4,Leica,3,Lemania,1,Leroy,4,Linde Werdelin,2,Longines,101,Louis Erard,33,Louis Moinet,8,Louis Vuitton,2,luxury steel watch,27,LVMH,10,LVMH 2020,6,M.A.D.Edition,5,M.A.D.Editions,5,Maîtres du Temps,1,Manufacture Contemporaine du Temps,3,Manufacture Royale,3,Marc Lang,1,marine chronometer,2,Marqueterie,1,Maurice de Mauriac,2,Maurice Lacroix,27,MB&F,71,MCT,1,MeisterSinger,97,meteorite,3,metiers d'art,2,Mickey Mouse,2,Mido,66,military watches,14,Minerva,4,Ming,2,Minute Repeater,62,monopusher chronograph,5,Montblanc,58,moon phases,130,Moritz Grossmann,31,Moser,46,Muhle,6,Mühle-Glashütte,5,mystery watches,4,Nautilus,13,New Britain Corp,1,new watches,3809,Nivada,3,Nomos,80,Norqain,32,Ochs und Junior,6,Officine Panerai,107,Omega,202,Only Watch,15,Only Watch 2015,4,Only Watch 2017,2,Only Watch 2019,3,Only Watch 2021,4,Only Watch 2023,10,Oris,44,paillonne,1,Panerai,110,Parmigiani,17,Parmigiani Fleurier,36,Pascal Coyon,1,Patek,60,Patek Philippe,137,Pedrozo & Piriz,1,perpetual calendar,151,Perrelet,12,Petermann Bedat,3,Phenomen,1,Philippe Dufour,1,Phillips,10,Piaget,39,Pierre DeRoche,2,pilot,1,pilot watch,115,Pininfarina,1,Pisa,17,Pisa 1940,5,Pisa Circle,13,Pita,1,planetarium,2,platinum,7,pocket watch,3,pocket watches,2,Poehlmann-Bresan,2,Poincon de Geneve,2,Porsche Design,17,Pre-SIHH 2016: Cartier - Clé de Cartier Automatic Skeleton,1,pulsometer,5,Purnell,1,quartz,11,Rado,20,Ralf Tech,3,Ralph Lauren,2,rattrapante,25,Raul Pages,2,Raymond Weil,5,rectangular watches,16,reddot award,1,regatta,3,regulator,29,remontoire,5,Remy Cools,1,Renaud Tixier,1,Reservoir,2,resonance,22,Ressence,13,retrograde,10,Revelation,1,Reverso,27,review,133,RGM,1,RGM Watch Co.,1,Richard Mille,116,Richemont,4,Richmond,1,Roger Dubuis,12,Roger Smith,1,Roger W. Smith,1,Rolex,72,Romain Gauthier,13,Romain Jerome,1,Royal Oak,40,Rudis Sylva,1,sapphire,4,Schwarz Etienne,1,Seamaster,10,Seiko,41,SevenFriday,26,SIHH,3,SIHH 2012,4,SIHH 2013,25,SIHH 2014,36,SIHH 2015,43,SIHH 2016,44,SIHH 2017,41,SIHH 2018,43,SIHH 2019,53,Simon Brette,2,Singer,7,Singer Reimagined,11,single hand,32,single-hand watches,38,Sinn,16,skeleton,36,smartwatch,9,solar energy,1,Sotheby's,8,Speake Marin,6,Speake-Marin,6,Speedmaster,38,split seconds,26,sport,1,sport watches,992,sportwatches,1,Spring Drive,3,square watches,4,squelette,61,steampunk,1,Steinhart,1,Strehler,1,striking time,16,SuisseMecanica,1,sunrise,2,sunset,2,Swatch,9,Swatch Group,24,Sylvain Pinaud,2,table clocks,4,Tag Heuer,183,tantalum,1,technical insight,3,terra Cielo Mare,1,Theo Auffret,1,tides,1,Tiffany,17,Tissot,10,titanium,12,top news,447,Torsti Laine,1,tourbillon,381,Trilobe,4,Tudor,39,Tulloch,1,Tutima,3,ultra thin,36,Ulysse Nardin,40,Unimatic,1,Union Glashutte,15,Universal Genève,1,Urban Jurgensen,29,Urwerk,22,Vacheron Constantin,83,Van Cleef & Arpels,7,Vauchier Fleurier,1,Vianney Halter,5,video,1,vintage watches,3,Vulcain,11,wandering hours,1,watches,1,Watches & Wonders,42,Watches & Wonders 2020,19,Watches & Wonders 2021,28,Watches & Wonders 2022,35,Watches & Wonders 2023,38,Watches & Wonders 2024,47,Watches & Wonders 2025,2,Watches&Wonders,10,WatchesandWonders2022,35,WatchesandWonders2023,39,WatchesandWonders2024,48,WatchesandWonders2025,2,Wilhelm Schmid,1,Winnerl,1,worldtime,58,YEMA,5,Zannetti,1,Zeitwerk,2,Zeitwinkel,1,Zenith,114,Zodiac,9,
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Time and Watches | The watch blog: Swatch Group: key figures 2018
Swatch Group: key figures 2018
Swatch Group: key figures 2018
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