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Jean-Claude Biver joins Norqain as Advisor to the Board

Jean-Claude Biver joins Norqain as Advisor to the Board.
With an average age of 35, the Norqain team is one of the youngest to have made its mark in the Swiss watch industry. Today, the brand announces a new and exciting collaboration with Jean-Claude Biver which joins Norqain as Advisor to the Board.

Jean-Claude Biver joins Norqain as Advisor to the Board

A legend in the watchmaking industry, jean-Claude Biver had key roles in brands like Omega, Blancpain, Hublot and TAG Heuer also serving as president of LVMHs watchmaking division until his retirement after 43 years in the industry.

Together, Norqain and Jean-Claude Biver aim to spread their passion for mechanical watches in the age of digitalization and smartwatches. Norqain’s mission is to support the movement of putting Swiss-made watches on the wrists of the young and the young-at-heart, a mission that Jean-Claude Biver wholeheartedly supports.

Jean-Claude Biver says: “Giving back to the younger generation now at the forefront of the industry is always something I’ve wanted to do. From 20 to 40 I learned, from 40 to 60 I capitalised on my knowledge, and now I want to share my experiences and know-how with the young talents who are shaking up the watch world. I am happy to support Norqain because of its young, dynamic team and I share their passion for the Swiss watch industry. As I announced earlier this year, I will launch my own exclusive watch brand, JC Biver, together with my son Pierre in 2023. At the same time, my role as Advisor to the Board at Norqain allows me to be associated with an exciting brand in an essential price-point for the Swiss watch industry. It is very important to have strong Swiss independent brands in different price segments and Norqain offers an exciting challenge to the status quo”.

Jean-Claude Biver and Norqain Founder & CEO, Ben Küffer

Norqain CEO Ben Küffer adds: “It is an honour to have the opportunity to work together with one of the greats. I am extremely excited to work with Jean-Claude and to have him challenge the team to reach the highest summits and further develop the brand through innovation. The fact that Jean-Claude is building up his own family-owned brand at the same time will definitely lead to motivating discussions and a valuable exchange of ideas and experiences”. 

Jean-Claude Biver has already had several workshops with the team to develop innovative marketing and distribution concepts. Looking ahead, the watch industry icon will support the brand through the process of receiving CO2-neutral certification and creating a revolutionary, eco-friendly, robust and ultra-light product line that will be introduced in autumn this year. This new collaboration strongly underlines the long-term vision of the independent brand.

Jean-Claude Biver confirms: “I have kept a close eye on Norqain since its founding and have been consistently impressed with the team’s achievements around the world in such a short amount of time. The brand’s values align with my own and I am looking forward to climbing new peaks with them and developing innovative products using new sustainable materials”.

Despite the challenges posed by COVID-19 over the past years, Norqain’s global sales increased by over 50% in 2021. As a family-owned brand, hence without the pressure of shareholders, Norqain has freedom to create its own long-term vision and opens the door to innovation. norqain.com

COMMENTS

Name

A. Lange & Sohne,122,AkriviA,9,Alain Silberstein,2,alarm,13,Alpina,13,Andersen Geneve,2,Andersmann,2,Andreas Strehler,5,Angelus,5,annual calendar,39,Anonimo,15,Anthony de Haas,1,Antiquorum,2,Antoine Martin,2,Antoine Preziuso,1,Apple,2,Apple Watch,2,Aquadive,2,Aquastar,1,Armin Strom,64,Arnold and Son,23,Astarwatch,1,Atelier de Chronometrie,1,Ateliers deMonaco,2,Atmos,1,Auctions,76,Audemars Piguet,73,Autodromo,1,automaton,2,BA111OD,1,Ball Watch,1,Bamford,2,Baselword 2022,1,Baselworld,8,BaselWorld 2013,50,BaselWorld 2014,53,Baselworld 2015,69,Baselworld 2016,27,Baselworld 2017,64,Baselworld 2018,75,Baselworld 2019,41,Baselworld 2020,2,Baume,4,Baume et Mercier,51,Bell & Ross,35,Bernard Lederer Universe,1,Bernhard Lederer,2,Bernhard Zwinz,1,bespoke,1,Blancpain,78,BLU,1,blue dial,3,Bonhams,2,Bovet,11,Brands histories,1,Breguet,105,Breitling,63,Bremont,1,Bremont Watch Company,4,Breva,2,bronze,25,Bücherei,1,Bulgari,95,Bulova,1,Burberry,1,C3H5N3O9,1,carbon,2,carillon,3,Carl F. Bucherer,2,Carl Suchy,1,Carrera,10,Cartier,44,ceramic,12,Certina,8,Chanel,4,Chaumet,3,chiming hour,10,Chopard,36,Christie's,7,Christophe Claret,5,Christopher Ward,10,chronograph,606,chronometer,35,Chronoswiss,5,Citizen,3,co-axial,1,column-wheel,7,complete calendar,21,complications,83,concept watch,5,Concord,1,constant-force,39,Corum,18,Credor,1,CSEM,1,Cyrus,25,Czapek,6,Dan Niederer,1,Davosa,1,Daytona,5,De Bethune,25,de Grisogono,3,dead seconds,20,detent escapement,2,DeWitt,9,digital display,1,dive watches,16,diving,8,diving watches,329,double regulator,3,Doxa,24,drei,1,dress watches,449,dual time,93,Ebel,1,Eberhard,33,Edouard Koehn,2,Edox,5,El Primero,37,Emile Chouriet,1,Emmanuel Bouchet,1,Emmanuel Breguet,1,enamel dial,9,enamelling,15,Equation of time,9,ETA,1,Eterna,18,exhibitions,1,F.P.Journe,35,Faberge,2,factory tours,3,Favre-Leuba,1,feature article,67,features,104,Ferdinand Berthoud,7,flyback,51,Fondation de la Haute Horlogerie,1,Fortis,8,Franc Vila Founder,1,Franck Muller,7,Frederic Jouvenot,1,Frederique Constant,14,Furlan Marri,1,FVF,1,Gallet,1,Geneva Watchmaking Grand Prix,8,Georg Jensen,1,George Daniels,4,Gerald Charles,2,Gerald Genta,10,Girard-Perregaux,44,Glashuette,18,Glashuette Original,72,Glashütte,32,Glashütte Original,103,Glycine,4,GMT,105,GoS,1,GoS Watches,1,GPHG,17,GPHG 2020,3,GPHG 2021,3,GPHG 2022,3,GPHG2019,1,Graham,6,Grand Feu,5,Grand Prix d’Horlogerie de Geneve,15,Grand Seiko,24,Grande Complication,26,Grande Sonnerie,7,Greubel Forsey,36,greubelforsey,1,Gronefeld,10,Grönefeld,8,Grossmann,3,guilloché,6,H. Moser and Cie,43,H20 Watch,1,Habring,9,Habring2,10,Hajime Asaoka,2,Hallmark of Geneva,2,Hamilton,31,hands-on,94,Hanhart,9,Harry Winston,11,Hautlence,6,Hermes,25,Heuer,2,high jewellery,1,Hublot,40,Hybris Artistica,1,Hydro Mechanical Horologists,7,HYT Watches,15,Icon,1,In pictures,11,independent watchmaker,18,industry news,207,interview,6,Interviews,6,IWC,142,Jaeger-LeCoultre,114,Jaquet Droz,58,Jean-Francois Mojon,1,Jean-Marc Pontroué,1,JeanRichard,3,jumping hours,34,Junghans,9,Kaj Korpela,1,Kari Voutilainen,9,Kenissi,1,Korpela,1,Krayon,4,Kudoke,4,Kurono,2,L'Epee 1839,1,Ladies watches,165,Lang & Heyne,3,Lange,44,large date,2,Laurent Ferrier,23,Laureus,2,Le Garde Temps,1,Lederer Watches,2,Leica,2,Lemania,1,Leroy,3,Linde Werdelin,2,Longines,75,Louis Erard,16,Louis Moinet,7,luxury steel watch,19,LVMH,9,LVMH 2020,6,M.A.D.Edition,2,M.A.D.Editions,2,Maîtres du Temps,1,Manufacture Contemporaine du Temps,3,Manufacture Royale,3,Marc Lang,1,marine chronometer,1,Maurice de Mauriac,2,Maurice Lacroix,16,MB&F,55,MCT,1,MeisterSinger,71,meteorite,2,metiers d'art,1,Mickey Mouse,2,Mido,40,military watches,14,Minerva,2,Ming,1,Minute Repeater,56,monopusher chronograph,4,Montblanc,55,moon phases,111,Moritz Grossmann,30,Moser,38,Muhle,5,Mühle-Glashütte,4,mystery watches,4,Nautilus,11,New Britain Corp,1,new watches,3114,Nomos,59,Norqain,30,Ochs und Junior,5,Officine Panerai,94,Omega,166,Only Watch,9,Only Watch 2015,4,Only Watch 2017,2,Only Watch 2019,3,Only Watch 2021,4,Oris,38,paillonne,1,Panerai,97,Parmigiani,11,Parmigiani Fleurier,29,Pascal Coyon,1,Patek,49,Patek Philippe,124,Pedrozo & Piriz,1,perpetual calendar,130,Perrelet,10,Petermann Bedat,2,Phenomen,1,Philippe Dufour,1,Phillips,8,Piaget,24,Pierre DeRoche,2,pilot watch,93,Pisa,8,Pisa Circle,8,Pita,1,planetarium,1,platinum,5,pocket watch,3,pocket watches,2,Poincon de Geneve,2,Porsche Design,17,Pre-SIHH 2016: Cartier - Clé de Cartier Automatic Skeleton,1,pulsometer,5,Purnell,1,quartz,8,Rado,17,Ralf Tech,3,Ralph Lauren,2,rattrapante,19,Raul Pages,1,Raymond Weil,1,rectangular watches,13,reddot award,1,regatta,1,regulator,21,remontoire,5,Remy Cools,1,Reservoir,2,resonance,18,Ressence,10,retrograde,9,Revelation,1,Reverso,22,review,94,RGM,1,RGM Watch Co.,1,Richard Mille,97,Richemont,4,Richmond,1,Roger Dubuis,11,Roger Smith,1,Roger W. Smith,1,Rolex,58,Romain Gauthier,11,Romain Jerome,1,Royal Oak,30,Rudis Sylva,1,sapphire,3,Seamaster,5,Seiko,31,SevenFriday,18,SIHH,3,SIHH 2012,4,SIHH 2013,25,SIHH 2014,36,SIHH 2015,43,SIHH 2016,44,SIHH 2017,40,SIHH 2018,43,SIHH 2019,53,Singer,5,Singer Reimagined,8,single hand,20,single-hand watches,23,Sinn,14,skeleton,27,smartwatch,9,solar energy,1,Sotheby's,5,Speake-Marin,4,Speedmaster,31,split seconds,15,sport,1,sport watches,799,Spring Drive,2,square watches,2,squelette,48,steampunk,1,Steinhart,1,striking time,16,SuisseMecanica,1,sunrise,2,sunset,2,Swatch,5,Swatch Group,18,Sylvain Pinaud,1,table clocks,4,Tag Heuer,148,technical insight,3,terra Cielo Mare,1,Theo Auffret,1,Tiffany,17,Tissot,6,titanium,5,top news,289,Torsti Laine,1,tourbillon,319,Trilobe,3,Tudor,31,Tulloch,1,Tutima,3,ultra thin,30,Ulysse Nardin,36,Unimatic,1,Union Glashutte,11,Urban Jurgensen,29,Urwerk,21,Vacheron Constantin,78,Van Cleef & Arpels,7,Vauchier Fleurier,1,Vianney Halter,5,video,1,vintage watches,3,Vulcain,10,wandering hours,1,watches,1,Watches & Wonders,39,Watches & Wonders 2020,19,Watches & Wonders 2021,28,Watches & Wonders 2022,34,Watches & Wonders 2023,1,Watches&Wonders,4,WatchesandWonders2022,35,WatchesandWonders2023,1,Winnerl,1,worldtime,49,Zannetti,1,Zeitwerk,2,Zeitwinkel,1,Zenith,100,Zodiac,9,
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Time and Watches | The watch blog: Jean-Claude Biver joins Norqain as Advisor to the Board
Jean-Claude Biver joins Norqain as Advisor to the Board
Jean-Claude Biver joins Norqain as Advisor to the Board.
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