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Urban Jürgensen moves to new headquarters

Urban Jürgensen has moved to new headquarters. Still based in Biel/Bienne, the new premises were built in the late 1920s and maintain the unique charm of a carefully renovated historical building.


Located near the centre of the city, the new Urban Jürgensen headquarters is a historic villa that provides the ideal setting for a brand which is committed to craftsmanship, technical prowess, and respect for traditions.

The four-floor former mansion offers approximately 600 square metres of space and features oak inlaid floors, stucco ceilings and craft work panelling. In tribute to the firm’s Swiss/Danish heritage, the decor will incorporate a combination of elements from both countries.


The new premises comprise an old- style atelier that has been carefully modernised to allow every one of the crafts so highly valued by Urban Jürgensen over its 244-year history to perform to its full potential.

"While the previous headquarters were also housed in a villa in Biel/Bienne, but as a separate, purpose-built atelier annex, it was entirely unsuited the growth that Urban Jürgensen is currently experiencing. Our new home will provide not only our much cherished atelier, but also the additional space we need to accommodate production of our products – all made with a level of handcrafted detail found nowhere else in a single watch today," says CEO Søren Petersen.

Thus, far from being purely cosmetic, the move will allow further rare old craft capability such as hand-bluing and component fabrication to be brought in-house, thereby making a major contribution to the next phase in Urban Jürgensen’s long history. urbanjurgensen.com


Suggested reading:
- Urban Jürgensen, a history of talent, passion and dedication


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Time and Watches: Urban Jürgensen moves to new headquarters
Urban Jürgensen moves to new headquarters
Urban Jürgensen moves to new headquarters. Urban Jürgensen has moved to new headquarters. Still based in Biel/Bienne, the new premises were built in the late 1920s and maintain the unique charm of a carefully renovated historical building.
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Time and Watches
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